Studio: Hofstede Design [Melbourne]

Hofstede design were established in 1996, and their office is located in leafy Prahran in Melbourne. They specialise in environmental, publication and identity design.

Their Talking & Teaching Type poster (below) for Tobias Frere-Jones’ Melbourne visit caught my eye this morning as I browsed through TypeNeu.

I particularly enjoy the way a collection of artifacts that use Hoefler & Frere-Jones Typefaces are laid out and photographed for the reverse of the poster:

http://1.media.tumblr.com/2e3L21hOAn7n42epUi70vQzuo1_500.jpg


Front of poster

They also developed a nice environmental design strategy and rebranding of an outer suburban Melbourne shopping centre.. though I am not too sure about the strong presence of black on the exterior and then the use of navy + yellow.

http://www.hofstede.com.au/images/feature/0000/0262/Endeavour_Hills_2.1.jpg?1225032354

They have also produced some impressively designed publications and books.

For Design Students
Hofstede offer an internship program with a minimum 4 week placement and a ‘modest stipend’ is provided. See details here.

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